Learn how to personalize marketing events and create memorable and engaging experiences for your attendees. Boost your brand image, loyalty, and conversions.
Learn how to improve your customer service skills as an event planner. Follow these tips to understand your client's needs, train your team, solve problems, engage…
Learn how to create a conference that is relevant and timely for your market and audience. Follow these tips to shape your purpose, content, context, and…
Learn how to cultivate a growth mindset in event planning and how it can help you cope with challenges, improve your skills, and satisfy your clients.
Learn how to deal with vendors who refuse to provide your event's services, and how to avoid negotiation challenges and pitfalls.
Learn about the key budget considerations for music festival planning, and how to use budget tracking tools to manage your finances effectively.
Learn tips and strategies to help event production teams cope with uncertainty and adapt to changing situations in the event industry.
Learn how to plan eco-friendly events that reduce your environmental impact and create memorable experiences. Discover 6 tips for choosing a green venue, catering…
Learn how to enhance your conference branding with typography by avoiding common mistakes such as using too many fonts, ignoring the font size, using low contrast…
Learn how to build a strong network when starting an event planning career. Find out how to join associations, attend events, volunteer, use social media, and ask…
Learn how to use conferences as opportunities to develop and improve your team-building skills as an event planner. Find tips and benefits of attending conferences…
Learn how to use event feedback to optimize your sales funnel and generate more leads, conversions, and revenue from your events in four steps.
Learn six effective and affordable ways to market and promote your events using social media, landing pages, email marketing, and more.
Learn how to plan, deliver, and measure the value of your sponsorship packages for your events. Follow these tips to understand, offer, communicate, track, and…
Learn how to use music to create a memorable and enjoyable event. Find out how to choose the right music for your audience, theme, and purpose.
Learn six tips to choose, communicate, collaborate, evaluate, refer, and reward a production company that can handle the technical aspects of your event.
Learn how to set SMART goals, create a detailed plan, prioritize and batch tasks, communicate and collaborate effectively, and review and reflect on your time…
Learn some effective ways to achieve work-life balance as an event planner, such as setting goals, creating boundaries, using technology, and practicing self-care.
Learn how to define your goals and metrics, collect and analyze data, and compare and optimize your event budget to increase your attendees' satisfaction and…
Learn how to use financial modeling to create and compare different budgeting scenarios for event planning, and what benefits and challenges it can bring.
Learn how to handle last-minute changes in event planning with grace and professionalism. Follow these simple tips to plan ahead, communicate effectively, be…
Learn how to incorporate sustainability principles into your conference design and create a greener and more responsible event with these six tips.
Learn how to negotiate with vendors who are environmentally friendly or willing to adapt to your needs, without compromising on quality or service, for your events.
Learn how to segment, communicate, automate, personalize, and nurture your leads after events, and boost your conversions with these 5 tips for event marketers.
Learn how to become a successful event director or manager, and what skills, education, and experience you need to excel in this career path.
Learn what budget tracking tools are, how they work, and how they can help you make better financial decisions as an event planner.
Learn how event planning can help you achieve your business goals, such as increasing your visibility, building your network, generating leads, enhancing your…
Learn how to use remarketing to reach out to people who are interested in your event, but have not registered or bought a ticket yet, and increase your conversions.
Learn the most important considerations for launching a successful product as an event planner, such as defining your audience, choosing the format and venue…
Learn how to avoid some of the biggest mistakes when planning an event menu and how to create a menu that will please your guests, fit your budget, and reflect your…
Learn how to build anticipation for your event with a successful pre-event campaign. Discover how to create valuable, relevant, and exciting content for your…
Learn how to choose your check-in method, prepare your check-in staff and equipment, and optimize your check-in layout and flow for your event.
Learn how to find diverse event speakers for your event planning. Discover tips to define your goals, expand your network, evaluate your speakers, support them, and…
Learn how to communicate with stakeholders who are unable to attend your event, such as sponsors, speakers, partners, or attendees, and keep them informed and…
Discover some of the most unique conference venues in your area that will make your event memorable and impressive. Learn about the benefits and features of each…
Learn how to save money and impress your guests with these tips and tricks for planning a memorable event on a budget.
Learn how to design and execute a cohesive event theme that suits your theme, audience, and venue. Find out how to use color, font, images, sound, and staff to…
Learn how to find sponsors for your event with these tips on defining your goals, researching potential sponsors, creating a sponsorship package, pitching your…
Learn how to create a smooth and efficient check-in system for your events using different methods, equipment, staff, layout, communication, and data.
Learn how to balance innovation and tradition in event planning with these tips and strategies. Find out how to tailor your event to your audience, purpose, and…
Learn how to make your event catering and menus stand out with tips and ideas on format, style, ingredients, and fun elements.
Learn how to deal with common venue issues and prevent them from ruining your event. Follow these six steps to handle any venue challenge with confidence and…
Learn some tips on how to communicate clearly, respectfully, and creatively with different audiences and channels in event planning, and how to listen, ask, and…
Learn how to find your niche, keep learning, set goals, seek feedback, balance work and life, and be creative and have fun as an event planner.
Learn how to make a detailed event budget that covers all the bases and helps you stay on track. Follow these 5 tips to plan an amazing event without overspending.
Learn six tips to identify emerging trends in event planning niches and use them to create memorable and successful events for your clients.
Learn how to design an effective event agenda that matches your objectives, audience, and resources. Find out the best practices for choosing an event format and…
Learn the essential elements of an event security plan template, such as risk assessment, roles and responsibilities, security measures, contingency plan, and…
Learn how to improve your problem solving skills when working with vendors in event planning. Follow these tips to identify, explore, choose, implement, and…
Learn how to create urgency for VIPs to attend your event and boost your brand, leads, and revenue. Find out how to craft a compelling offer, personalize your…
Learn how to balance sustainability goals with client expectations, budget constraints, and logistical issues when planning events. Follow these tips to create…
Learn how to evaluate and select the best vendor or supplier proposal for your event budget, quality, and service. Follow these tips to compare offers, negotiate…
Learn how to find and book the best speakers and entertainment for your events. Follow these tips to customize them to fit your theme, audience, and goals.
Learn how to design and conduct a pre-conference survey to gather valuable feedback from your potential attendees and improve your event.
Learn how to conduct effective and productive post-event debriefs with your team. Discover how to use data, feedback, questions, and actions to improve your events.
Learn how to create a detailed event planning checklist for any type of event. Follow these tips to organize your tasks, prioritize your resources, and avoid…
Learn how to balance your creative vision with your client's expectations in event planning. Follow these five steps to create memorable events that satisfy…
Discover some ways you can broaden your skills as an event planner and create more impactful and diverse events. Learn new tools, expand your network, develop your…
Learn how to use data to create a memorable and engaging theme for your event, from researching your attendees, to testing your theme ideas, to using data…
Learn how to create an engaging event experience that showcases your brand identity and values. Discover tips and best practices on event design, content, and…
Learn what a force majeure clause is, how it differs from a cancellation clause, and why you should include both in your event contracts. Get tips on how to draft…
Learn some of the best ways to integrate event registration into virtual events, and how to use different tools and platforms to create a seamless and engaging…
Learn how to design hybrid events that combine the best of physical and virtual experiences, and that engage and delight attendees with relevant, valuable, and…
Learn how to reduce waste and recycle at events, and make your events more sustainable and eco-friendly. Follow these tips and best practices to plan greener events.
Learn the best practices for selecting entertainment at a marketing event that will suit your audience, your goals, your budget, and your theme.
Learn some effective strategies for negotiating event vendor costs without affecting quality, such as researching the market, building rapport, exploring win-win…
Learn how to plan and execute a successful and memorable event across different locations with these tips on venue selection, timeline creation, technology use…
Learn about the most effective event technology tools for networking and how they can help you connect, engage, and collaborate at events.
Learn some cost-effective strategies for boosting your skills, network, and portfolio in event planning, such as online learning, associations, volunteering…
Learn how to balance your budget, vision, and legal obligations with the expectations and demands of various vendors for a music festival.
Learn how to create a memorable and engaging marketing event that showcases your brand and provides value to your audience. Find out how to mix content, formats…
Learn how to choose and negotiate with venues for your event in a simple and effective way. Follow these six tips to find the best venue for your budget and goals.
Learn how to plan and execute a successful event marketing campaign that attracts and engages a diverse audience, and that reflects and respects their diversity.
Learn how to plan and execute a hybrid event that combines in-person and virtual elements. Follow these six steps to create a consistent, engaging, and inclusive…
Learn six tips on how to handle stakeholder conflict when there are changes to the timeline of your event planning project.
Learn how to create a fair vendor contract for event planning by defining the scope of work, negotiating the terms and conditions, and reviewing the contract…
Learn how to use content marketing to attract, engage, and convert your event attendees. Discover tips on content creation, distribution, promotion, and measurement.
Learn how to select an event planning association that suits your niche, benefits, costs, reputation, and preferences. Find out the tips and steps to join a…
Learn some tips and strategies to take care of yourself and avoid burnout as an event planner. Discover how to set goals, manage time, build support, stay healthy…
Learn how to use feedback forms, social media, audience behavior, post-event metrics, continuous improvement, and best practices to know if your event's…
Learn how to document six aspects of event logistics and operations, such as objectives, team, venue, agenda, registration, and evaluation.
Learn six tips to inspire and empower your event planning team to come up with new and exciting ideas for your events. Boost your innovation culture and performance.
Outsourcing catering can make your event easier, but it also has some risks. Learn how to choose, communicate, plan, monitor, evaluate, and follow best practices…
Learn how to craft an effective event marketing strategy that appeals to potential sponsors and motivates them to act fast. Discover tips on how to identify…
Learn how to design a memorable and affordable event theme that suits your goals and audience. Follow these six simple tips and tricks to craft your own event theme…
Learn how to keep pace with the changing trends, preferences, and demands of the event industry and create memorable and engaging experiences for your clients and…
Learn how to identify, mitigate, and manage the biggest risks of event planning, such as weather, budget, technical issues, and client satisfaction.
Learn how to communicate the importance of event safety and align your vision with your clients and stakeholders with these six effective strategies.
Learn how to network and mentor at events effectively as an event planner. Find out how to set your goals, do your research and be proactive and friendly.
Discover some career development and growth opportunities for event planners, such as certification, education, networking, mentorship, and entrepreneurship.
Learn how to create a balanced menu that appeals to everyone with these tips on theme, flavor, dietary needs, quality, and testing.
Learn how to plan the timing of serving food at your event, based on the type, size, and format of your event. Tips on menu selection, scheduling, monitoring, and…
Learn how to create an event layout that suits your goals, audience, and venue. Follow these tips on choosing, drawing, testing, and executing your layout.
Learn how to determine, negotiate, and enforce the best payment terms for your event contract as an event planner. Find out how to avoid payment problems and…
Learn how to tell clients and stakeholders what you can spend on your event, and how to justify your spending decisions, handle feedback, and update them regularly.
Learn about the rewarding and challenging aspects of working in the event industry, such as skills, types of events, clients, creativity, impact, and risks.
Learn how to write clear, relevant, and unbiased survey questions for your events. Follow these tips and best practices to improve your event planning skills.
Learn how to communicate safety protocols effectively for your event with these tips and best practices on risk assessment, planning, training, informing…
Learn how to choose and deliver the best entertainment and speakers for your event's audience, theme, and budget. Follow these tips to create a memorable and…
Learn how to get education and training from event planning associations that can help you advance your career and improve your performance in the event industry.