SEO Foundations Preview

SEO Foundations

With David Booth Liked by 3,751 users
Duration: 1h 32m Skill level: Beginner Released: 5/5/2022

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Course details

Modern consumers navigate the world through search. From laptops, smartphones, tablets, and more, they search the wild and wondrous internet for the products and services they need. By mastering and leveraging the fundamentals of search engine optimization (SEO), you can ensure that your business pops up in these all-important search results. Join instructor David Booth as he covers how to make improvements that boost your website's visibility on search engines, attracting the right kind of traffic to the right pages on your site.

Explore the basics of SEO, including how to read a results page and see how rankings affect businesses large and small. Discover how to implement foundational optimization strategies and techniques, including how to conduct keyword research, build internal and external links, optimize your pages and content, measure your successes and progress, and plan for a long-term SEO strategy. Additionally, learn specific SEO tips for ecommerce, local search, and mobile audiences to expand your reach.

Skills you’ll gain

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Sample certificate

Certificate of Completion

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  • Share as image online to demonstrate your skill

Meet the instructor

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Contents

What’s included

  • Practice while you learn 2 exercise files
  • Test your knowledge 5 quizzes
  • Learn on the go Access on tablet and phone
  • Stay up to date Continuing Education Units

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