From the course: Integrating Generative AI into the Creative Process
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Using AI to understand how to make an idea happen
From the course: Integrating Generative AI into the Creative Process
Using AI to understand how to make an idea happen
Back in my days as a creative director, I would often have creatives bounding into my office with grandiose visions that involve, I don't know, a cast of thousands, a sweeping orchestral score. The problem was that the budget would very often be barely able to cover a paperclip and a post-it note, and this mismatch between vision and reality was a recipe for collective disappointment. And that's why it's crucial to know how to actually bring your ideas to life within the constraints that you've been given. And for that, I've made you a prompt. Think of it as your personal producer or project manager that's just a click away. To make the most of it, spill all the details about your idea. Want to shoot in a certain graphic style? Mention it. Dreaming of CGI unicorns? Let it know. Heck, if you're hoping this gig lands you a free trip to the French Riviera, toss that in there too. You'll get a detailed rundown of what it will take to bring your concept to life, the teammates you'll need…
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